Digital Marketing Specialist
Deadline: 16 June 2024
Employment term: Permanent
Category: Marketing/Advertising
Job type: Full time
Location: Yerevan
Job description:
We are looking for a creative and driven Digital Marketing Specialist to join ERP Swiss, a premier Odoo integration company. If you are passionate about digital marketing, have a knack for e-commerce strategies, and are a creative advertising expert, we want to hear from you!
As a Digital Marketing Specialist with an e-commerce focus, you will be crucial in driving our online presence, increasing sales, and creating compelling advertising campaigns. You will collaborate with cross-functional teams to execute digital marketing strategies that enhance our brand visibility and drive business growth.
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Job responsibilities
- Develop and implement effective e-commerce marketing strategies to drive online sales and improve the customer shopping experience;
- Design and create eye-catching digital advertising campaigns, including display ads, social media ads, and PPC campaigns, to promote products and services;
- Continuously monitor and analyze digital marketing campaigns, identifying areas for improvement and implementing optimization strategies;
- Collaborate with the content team to create engaging and conversion-focused website content, product listings, and landing pages;
- Utilize analytics tools, including Google Analytics, to track website traffic, conversion rates, and customer behavior to make data-driven decisions;
- Utilize analytics tools to track website traffic, conversion rates, and customer behavior to make data-driven decisions;
- Plan and execute email marketing campaigns, including segmenting the audience and A/B testing to maximize email marketing effectiveness;
- Manage and optimize social media profiles to drive engagement and brand awareness, including creating and scheduling social media content;
- Collaborate closely with marketing team members, designers, and copywriters to ensure consistent branding and messaging across all platforms.
Required qualifications
- Bachelor's degree in Marketing, Business, or a related field;
- Minimum of 4 year of proven work experience in a digital marketing, with a specific focus on e-commerce and advertising creation.
- Strong knowledge of Google Analytics;
- Proficiency in digital advertising platforms (e.g., Google Ads, Facebook Ads Manager);
- Strong understanding of e-commerce best practices and strategies;
- Excellent analytical skills and the ability to interpret data to make informed decisions;
- Creative mindset and a knack for designing visually appealing ad creatives;
- Experience with email marketing platforms is a plus;
- Strong communication and project management skills;
- Results-driven with a passion for staying updated on industry trends;
- Proficiency in the English language, both written and verbal;
- Ability to work independently and in a collaborative team environment.
Required candidate level: Mid level
Additional information
Аpply online via staff.am and follow entire application process.
Professional skills
Digital marketing
SMM
Bing Ads
Facebook Ads
Google analytics
Marketing strategy
Email Marketing
Google Ads
B2B marketing
Marketing Analysis
Soft skills
Ability to work independently
Written communication skills
Problem solving
Customer/service oriented
Goal-oriented
Decision making
Analytical skills
Fast learning ability
Proactive
Strategic thinking
Responsibility
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About Company
ERP Swiss is a company specializing in providing seamless Odoo integrations for its customers. Founded in Switzerland and Armenia, the company has established itself as a leading provider of ERP solutions, helping businesses of all sizes streamline their operations and improve efficiency. With a focus on clean and organized fleet management, ERP Swiss offers a comprehensive suite of tools to track company vehicles, mileage logs, maintenance schedules, contracts, and more. Their team of experienced professionals works closely with clients to understand their specific needs and customize solutions to meet them. Whether it's integrating Odoo with existing systems or developing new modules, ERP Swiss is committed to delivering high-quality, reliable solutions that help businesses achieve their goals