Digital Marketing Specialist

Deadline: 14 November 2020

Employment term: Permanent

Category: Marketing/Advertising

Job type: Full time

Location: Yerevan

Job description:

EasyPay is seeking a Digital Marketing Specialist to manage the creation and execution of digital marketing activities.

Job responsibilities

  • Plan and execute digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising,
  • Collaborate with other internal teams to develop and monitor strategic marketing initiatives,
  • Conduct market research and analyze trends to identify new marketing opportunities,
  • Write, proofread and edit creative and technical content across different mediums,
  • Work with external agencies and vendors to execute marketing programs,
  • Set and execute strategies to improve the organic rankings and search traffic,
  • Optimize SEO campaigns, monitor and track ranking performance on an ongoing basis,
  • Measure and report on the performance and efficiency of all digital marketing campaigns on weekly/monthly basis

Required qualifications

  • BS/MS degree in marketing or a related field,
  • Proven working experience in digital marketing,
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns,
  • Highly creative with experience in identifying target audiences and devising digital, campaigns that engage, inform and motivate,
  • Solid knowledge of website and app analytics tools,
  • Experience in setting up and optimizing Google Ads campaigns,
  • Strong analytical skills and data-driven thinking,
  • Up-to-date with the latest trends and best practices in online marketing and measurement,
  • Demonstrable experience in web analytics,
  • Excellent writing, editing, presentation, communication and reporting skills,
  • Strong organizational skills and extreme attention to details,
  • Creative and out-of-box thinking,
  • High sense of responsibility and ability to multitask.

Required candidate level: Senior

Additional information

All interested and qualified candidates are encouraged to send their CVs to [email protected] email address indicating the position title “Digital Marketing Specialist”  in the subject line. Only shortlisted candidates will be contacted. 

Professional skills

Digital marketing

SEO

Soft skills

Analytical skills

Sense of responsibility

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Contact details

Website http://www.easypay.am

Phone: (011) 261-011, (011) 247-247

Address: Ադոնցի 8/171, Yerevan, Armenia

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