Digital Marketing Manager
Deadline: 14 June 2024
Employment term: Permanent
Category: Marketing/Advertising
Job type: Full time
Location: Yerevan
Job description:
At Armenian Code Academy (ACA), we are providing high-quality and demand-driven tech education for everyone. Now we are looking for an ambitious tech-savvy professional who adores digital marketing.
/en/digital-marketing-manager-223
Job responsibilities
- Manage day-to-day handling of all social media channels, such as Facebook, LinkedIn, Telegram, and Instagram, adapting content to suit different channels.
- Generate and maintain HVC campaigns and other content marketing projects.
- Conduct A/B testing campaigns to understand the effectiveness of different strategies and creatives.
- Manage and oversee various paid advertising campaigns, including PPC strategies.
- Analyze the performance of digital marketing campaigns and the effectiveness of different channels and strategies, using key performance indicators (KPIs).
- Collaborate with marketing, sales, and program management teams to track campaign effectiveness and create effective marketing strategies.
- Maintain up-to-date knowledge of the industry's best practices, strategies, and offerings around PPC, paid advertising, and digital marketing trends.
Required qualifications
- Minimum of 3 years of experience in digital marketing with a strong focus on social media marketing, ads management, and PPC advertising.
- Excellent command of Armenian and English languages.
- Proven experience with A/B testing and other testing methods.
- Demonstrated ability to manage and execute paid advertising campaigns across various platforms.
- Strong analytical skills and data-driven thinking to assess campaign effectiveness.
- Ability to work flexibly in a fast-paced environment and adapt to evolving business needs.
- Exceptional communication and collaboration skills, with a proven track record of working effectively in a team.
- Ready for experimentation and innovation in digital marketing strategies.
Required candidate level: Mid level
Additional information
If you are aligned with all of this, just send your CV to careers@aca.am and we will let you know about other stages.
Please include “Digital Marketing Manager" in the subject line.
Let's make tech education greater together.
Professional skills
Digital marketing
PPC
Content marketing
Social media
Planning marketing campaigns
Soft skills
Flexible
Analytical skills
Innovative
Communication
Collaborative
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About Company
Armenian Code Academy is an educational institution based in Yerevan, Armenia. For the past 7 years, we have been organizing training programs offering high-quality education to both enthusiasts who want to join computer programming and already practicing programmers who wish to expand their horizons.
The educational programs available are currently not limited to programming courses but cover all technical professions in high demand.
Besides acquiring or improving their technical skills, with the help of our gifted tutors and progressive teaching methods, students are also introduced to the working culture and the industry's environment with prospects of employment in the leading IT companies.
The organization of upgrading training for local IT company personnel is another service that we provide, which ensures that our entire course curriculum is up-to-date and well-adjusted to the field's current standards.
Starting from 2021, we also offer a unique educational experience in Armenia: intensive Bootcamps with guaranteed employment.
At Armenian Code Academy, we believe in education's power and importance to the individual's life, career, and society.
OUR MISSION
ACA is the leading educational platform for talented people with huge potential. Here we unleash that potential, train new talent and fulfill the gap between universities and the labor market.
We are here to set the trend.
ACA looks forward and starts training people Armenia (and the world) needs tomorrow. It’s extremely important for us to be on the same page with leading employers, provide the expertise which is in high demand.
We are here to change the environment.
We’re constantly growing and launching new initiatives in the educational sphere. Our mission is to support the tech industry, help tech companies to grow faster and help talented youth to find their ideal career path.
We are here to help each other.
Personal and professional development of ACA team members is a priority for us. That’s why you’re welcome to try and initiate new products.
We are here to break the rules.
ACA creates a new environment, and the majority of traditional rules and processes don’t work for us. Basically, we’re changing every day - you need to be prepared for that and always suggest your improvements.
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OUR VALUES
Intelligence
We are fond of fast learners, smart people, who are always curious about new things.
Flexibility
ACA team members are always ready to change the process, decision, point of view, if it's more suitable for the current situation. We’re ready for big scale and fast decision making and execution.
Positivity
Always trying to find positive output, not giving up while facing the problem and spreading a positive mood among the team.
Ownership
Working at ACA means accepting the "Be-your-own-CEO" approach, and being ready to take responsibility for everything you do.
Emotional Intelligence
We’re empathic, so we’re ready to listen carefully, understand each other, manage our emotions and create a place for positive and effective communication.
Transparency
We want everyone to always share feedback, concerns and thoughts. Expect the same from team members, ask mentors to share more if need and request any kind of information about ACA business you need or want to know.
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Benefits
Contact details
Website http://aca.am/en/
Phone: +37498124816
Address: 3 Hakob Hakobyan, 2nd section, 3rd floor (Mergelyan Cluster), Yerevan, Armenia