Marketing Analytics: Marketing Measurement Strategy
Цена:Бесплатный
День проведения: По запросу
Тип: Электронное обучение
Категория: Маркетинг/Реклама
Язык: Английский
Город: Online
/ru/marketing-analytics-marketing-measurement-strategy-2
Описание тренинга:
Begin your journey in a new career in marketing analytics. Learn about powerful strategies and methodology, starting with identifying market trends and metrics used to measure marketing success.
In this marketing course, you will learn how to execute market sizing, identify market trends, and predict future conditions.
This course is taught by Stephan Sorger who has held leadership roles in marketing and product development at companies such as Oracle, 3Com and NASA. He has also taught for over a decade at UC Berkeley Extension and is the author of two widely adopted marketing textbooks. This course will equip you with the knowledge and skills necessary to immediately see practical benefits in the workplace.
Analytics-based marketing is increasingly important in determining a company’s spending and ROI. Many entry-level positions in marketing now require some basic level of knowledge in this rapidly growing field.
What you'll learn
- How to identify market trends
- How to predict future conditions
- An understanding of metrics used to measure marketing success
Дополнительная информация
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Выступающие:
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Honored Instructor
UC Berkeley Extension
Профессиональные навыки
Стратегический маркетинг
Преимущества:
Профессиональный сертификат
Материалы для тренинга
Участие
To participate in this training, you can Enroll
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